Salt of the Earth just finished our first ISPA Expo Conference with our new brand and it was a success! We were able to meet so many influential experts in the spa industry and catch up with some good, old, friends. After the normal tradeshow stress and booth shipping drama, we were able to display our Blend Bar, retail, and professional products effectively. We had MANY compliments on our booth all thanks to the mastermind - Paul Heslop - and his out-of-the-box thinking in every aspect!
We were so excited to meet and make custom products for many spa directors including our wonderful friends at the amazing Red Door Spas.
ISPA had some incredible speakers at the General Sessions including Bert Jacobs at Life is Good, Faith Popcorn, and Tony Hseih at Zappos! They each have unbelievable success stories.
The charity auction at the end of the Conference was a lot of fun and ISPA was able to raise a significant amount of money. Salt of the Earth was competitively bidding on a trip to Las Vegas at the Bellagio including amazing spa treatments but at the last second someone outbid us :(
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